Market Entry Strategy Consulting
from Research Optimus

ROP can provide a detailed preview of different global market alternatives by examining currency valuations, macroeconomic trends, banking environments, and market conditions.

ROP ensures that you don't overlook cultural differences, local consumer behavior, religious factors, organizational challenges, and prevailing management practices before you enter a new market.

ROP provides customized job descriptions that are consistent with prevailing conditions such as legal guidelines, languages, and cultural contexts.

Through effective networking ROP reviews licensing regulations, searches for partners, and examines export/import guidelines.

To facilitate sales and provide a competitive edge ROP guides localizing packaging and product features to refine the product and service offering in each specific market.

ROP prepares you for specific markets by looking into market entry barriers, competitors, legal challenges, and business obstacles through candid assessment such as SWOT and PEST analysis.

ROP assembles detailed research about reporting standards, national and local laws, corruption issues, best practices, employment laws, and prevailing wage regulations.

ROP alerts you to detailed guidelines involved in business registration, setting up representative offices, establishing a virtual office, and instituting an interim management team.

The ROP market strategy team translates business/legal documents, prepares presentations and marketing material in key languages, and identifies local interpreters and translators.

To identify potential partners and aid with all M&A aspects, our team can perform due diligence, prepare pitch presentations, develop financial models, analyze financial data and assemble information memorandums.

To help you create a business routine in a new market we can apprise you of new developments via periodic newsletters, detailed updates, and more targeted ad hoc notifications.

ROP conducts detailed research such as in-depth interviews, online surveys, focus groups, and mail surveys to identify consumer needs that are currently under-served in the existing market environment. More about quantitative and qualitative market research services

We compile comprehensive data to support a successful marketing strategy including trade show representation, advertising campaigns, conferences, and other networking events, media planning, and public relations.

We can help with the entire site selection process, from identifying suitable locations, providing on-site inspections, searching for property acquisition partners to communicating with tax advisers, legal experts, and real estate agents.

Our reports will provide insights about compliance, tax rates, and regulations, taxing authorities, payment procedures, tax strategies, and tax due diligence so you can see how taxes will impact your bottom line.

ROP compiles an in-depth analysis of potential competitors through market overviews, company profiles, and analysis of strengths, weaknesses, opportunities, and threats in new target markets.More about competitive analysis services

ROP helps you create your network by identifying partners such as distributors, suppliers, lenders, attorneys, joint venture candidates, accountants, and franchise partners.

ROP briefs you on all pertinent foreign investment parameters by creating reports that cover reporting requirements and national/local regulations.

ROP analyzes the entire logistics network operating in each market entry area including cost comparisons and selection of local logistics providers.