Research Optimus Provided Detailed Market
Research to an Emerging American Start-up

Client Profile -
Emerging American Start-up

The client is an Investment and Advisory Firm with a reputation for providing reliable and strategic financial recommendations. Our initial opportunity to know the client came through our sales team as the client was looking for a suitable outsourcing partner to build a Merger and Acquisition (M&A) model.

Market Research Requirements
from the Client

To determine how to price their cellular handset products in Pakistan and East India, the client was in need of in-depth market research data from a professional outsourcing agency. The client wanted to obtain as much information as possible about the smartphone market in Pakistan and East India.

After discovering Research Optimus (ROP) online, the client reached out to the ROP sales team, and decided to partner with ROP because of the following:

  • Ability to complete the assignment within a very brief timeframe as the client needed all the results in 3 days or less.
  • Ability to devote highly trained and knowledgeable research specialists to the task, all of whom possessed prior experience in technology based market research.
  • Capable of completing the entire assignment within the client’s budget without any compromises to quality and accuracy.

Challenges Faced by ROP’s
Market research Analysts

The ROP team was presented with a few key challenges during this market research assignment:

  • Time management was a concern due to the client’s requested three day timeline for delivery and the complexity of the research involved.
  • Ensuring the consistency of the output quality was not affected by the amount of information and the short deadline posed some challenges due to the time constraints.

ROP’s Customized Approach
to this Project

This particular market research assignment required a unique and customized approach in order to obtain the desired results:

  • ROP began the engagement by consulting with the client to fully understand their end-to-end research requirements.
  • ROP assigned two experienced, dedicated resources to work exclusively on this project and facilitate communication with the client at all times.
  • The research design and process was planned according to the specific project objectives and parameters.
  • The ROP team performed sampling and data collection from various market research databases.
  • The team then conducted a thorough analysis of the collected data and concluded the assignment with a Data Visualization report via a simplified, comprehensive PowerPoint Presentation.

Comprehensive Market Research
Information Delivered

This market research project was completed on time within the client’s preferred budget, and ROP was able to extend the following results:

  • The client received in-depth insights on the smartphone market in Pakistan and East India, and was able to price their products competitively.
  • Being impressed with the speed and accuracy of ROP’s services, the client returned for additional projects.
  • ROP secured another highly satisfied, repeat customer, and was able to work on a unique market research assignment.


Flexible hourly pricing methodology for one-time research needs, and dedicated


ISO 9001:2008 standard quality assurance and defined quality polices to ensure data


Customer information and project confidentiality secured by Non-disclosure Agreements

Testimonials - What Clients Say

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