Survey research and analysis is one of the most important tools for modern-day businesses because it assesses the thoughts, opinions, and emotions of your target market. Research Optimus can help you construct, administer and analyze the responses of your market via questionnaires or interviews, so you can identify opportunities to grow your customer base.
Every aspect of survey research methodology — including sampling method, outlier identification, question design, and so on – must be done professionally to ensure that the end result clearly identifies the changes your company needs to incorporate to succeed.
Analyzing survey data enables you to make business decisions based on the actual needs of the market, such as creating winning strategies to improve customer satisfaction, employee satisfaction, successful product development and more.
We are experts at analyzing the data so that your company can make inferences from the sample to the larger population. For more information about how our survey research and analytical services can help you achieve your goals, contact Research Optimus today.
Many online survey programs make it possible to quickly and easily craft online surveys and run them on your target sample. This convenience comes with a cost, however, because few companies have the expertise to construct the right questions and perform the type of survey analysis that will accurately uncover the needs of the marketplace.
Without that knowledge, your company is ill equipped to handle the analytical processes necessary to recognize important data points from the variability of sample data. Improper analysis can distort data and impair your company's decision-making processes, which is why so many companies turn to us for their survey data analysis needs.
After you have administered your survey, it's important to understand how to correctly analyze the dataset so that your company can make inferences from the sample to the larger population. Whether you used a web-based survey or a traditional pen-and-paper feedback survey, you need to ensure that your data has been properly analyzed. We handle analysis for every aspect of the survey research field, including:
Customer satisfaction is an important tool for customer retention, purchasing frequency, and word-of-mouth marketing.
Telephone interviews used to be one of the most common survey types. CATI refers to data collection via the telephone, with data collected via a computerized survey.
Survey panels are the sample of the survey, and may be random sampled, convenience sampled, stratified sampled, cluster sampled, or systematically random sampled.
This is a type of multi-dimensional survey analysis method, incorporating sales data, budgeting, business process management and more into the analytical process.
This is just a small representation of a much larger selection of survey analysis tools, programs, and services that Research Optimus offers.
We use all of the latest software platforms to ensure that your company utilizes customer feedback to make intelligent business decisions. We use all of the most advanced survey analysis software available, including SPSS, SAS, R, and Microsoft Excel, and offer nearly every type of statistical methodology.
Our company offers every type of survey analysis technique that your company needs to succeed and enhance its business intelligence. Contact us today to find out more, and see why so many other companies have turned to us for affordable, efficient, and accurate data analysis. Contact Us
Flexible hourly pricing methodology for one-time research needs, and dedicated full-time equivalent resource allocation for on-going projects.
ISO 9001:2008 standard quality assurance and defined quality polices to ensure data collection and presentation accuracy levels are consistent.
Customer information and project confidentiality secured by Non-disclosure Agreements and project data by workstation security policies.
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