Industry Trend Analysis and Competitor Research for Leading Manufacturing Firm

The Client – A US-based Manufacturing Company

The client’s mission is to help business owners plan exit strategies for their business, as well as develop ways to achieve successful exits from those strategies. Their customers’ goals are to achieve financial freedom, create sustainable legacies, and exit on their own terms.

The client uses their 20 years of experience to “make the world a freer place” by helping business owners achieve success. This mission is backed by the belief that a free market creates freedom by creating jobs, serving customers, innovating markets, ensuring their taxes are paid on time, and overall helping to expand the economy.

The Client Required Specific Market Research Services

The client needed to develop a fully detailed and complete market landscape study for the top 20 businesses in their industry. So, they began their search for an outsourcing partner who had the experience and skillset to carry out this complex, important market research service.

After finding Research Optimus (ROP), they verified our credentials and then approached us with the following requirements:

  • The industry targeted for market research services was the Fabricated Structural Metal Manufacturing Industry.
  • Required an overview of the market that included the following data:
    • Key Industry Trends in the US.
    • Key Market Dynamics including market drivers, restraints, and opportunities.
  • An in-depth market analysis of the following:
    • Fabricated Structural Metal Manufacturing Market Analysis in the U.S.
    • Growth trends found within the industry.
    • Industry employment analysis.
  • Market analysis categorized by product types.
  • Competitive analysis of the 20 major U.S. businesses in this industry.
    • Include company profiles for the top 5 companies on this list.

Challenge that Our Team Met Head-On Working on This Competitor Analysis Project

We discovered that most of the companies within the Fabricated Structural Metal Manufacturing were startup business, so it was difficult to find data on them. To address this challenge, we first searched for the reliable gated sources and aligned our process steps to find the required information.

Our Customized Process for This Market Research Project

This project was quite extensive, so we needed to develop a step-by-step approach in order to meet the requirements of the client.

  1. Research Optimus’s team of market research experts reviewed all of the requirements set forth by the client and after an initial discussion, presented this process for approval.

  2. ROP experts would compile a list of potential information sources and companies. Then ensure that all data was being gathered from reliable sources.

  3. Data was gathered on the list of potential companies, along with all of the required metrics.

  4. ROP experts then structured the raw data into a more user-friendly format.

  5. Reports were compiled and then shared with the client for approval.

ROP’s Trend Analysis and Competitor Analysis Reports Helped the Client Position Themselves Better

Our research allowed the client to keep track of top companies within their industry so that they were better positioned to develop more efficient strategies and to spot areas of improvement. They now have a more solidified look at the landscape of the market so that they can better serve their customers. The client was so satisfied with our services that they have requested more contracts.

Flexible hourly pricing methodology for one-time research needs, and dedicated full-time equivalent resource allocation for on-going projects.

Pricing & Engagement

ISO 9001:2008 standard quality assurance and defined quality polices to ensure data collection and presentation accuracy levels are consistent.

Quality Systems

Customer information and project confidentiality secured by Non-disclosure Agreements and project data by workstation security policies.

Project Security


  • Senior Vice President Automotive & Transportation Industry

    We achieved substantial cost and time savings on several difficult projects. The services provided by Research Optimus was prompt attention to our requests and attention to details were excellent

  • Lynn Kowalczyk

    After carefully reviewing the documents you provided, we are suitably impressed with the meticulous details and extracted data which is truly high-quality

  • Leading STM Publisher

    Even though most of our communication was done via email, it was extremely easy to work with Research Optimus. Superbly quick turnaround time which was quicker than needed. They were there when I needed them!

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