Category Archive Research – General'

5 Research Insights to Drive Your Product Marketing to the Next Level 26 Jul 2017

5 Research Insights to Drive Your Product Marketing to the Next Level

Product Marketing is a customer focused task that incorporates customer sentiment related to product features, identification of direct and indirect competitors, identification of optimal channels for promotional purposes, and determining the project

Research Optimus Picks Five Big Data Analysis Trends that will Dominate 2017 03 May 2017

Research Optimus Picks Five Big Data Analysis Trends that will Dominate 2017

2017 will prove to be a year that Big Data analysis trends will be at the forefront of collective global interest. With businesses in every industry utilizing data and analysis across departments for the advancement and alignment of business strategi

Why Facebook Is Not in a Bubble: Growth Prospects for 2016 (and Beyond) 05 Apr 2016

Why Facebook Is Not in a Bubble: Growth Prospects for 2016 (and Beyond)

An accurate valuation of social media websites like Facebook is always a challenge — especially since the "best days" for social media companies are often in a future that is difficult to forecast. Revenues for Facebook depend on successful monetiz

A Dodd-Frank Review: What Has Changed Since 2010? 12 Jan 2016

A Dodd-Frank Review: What Has Changed Since 2010?

The Dodd-Frank Wall Street Reform Act (aka "Dodd-Frank") — named after Senator Chris Dodd and Representative Barney Frank — was signed into effect by President Barack Obama slightly more than five years ago (July 2010). It was designed to provide

The Oil and Gas Industry: Potential Investment Rewards and Risks 01 Dec 2015

The Oil and Gas Industry: Potential Investment Rewards and Risks

The importance of paying attention to investment potential without losing sight of risks is currently epitomized by the oil and gas industry. The need for investors to scrutinize both risks and rewards is always a delicate balancing act — this is r

Oil and Gas: Information and Communications Challenges 08 Sep 2015

Oil and Gas: Information and Communications Challenges

Six Ongoing Challenges Digital technology has given businesses the power to overcome barriers previously viewed as insurmountable. However, impressive technological progress is often accompanied by new and severe challenges. This dilemma is

Building a Data Science Team Innovatively 22 Apr 2015

Building a Data Science Team Innovatively

In an ultra-competitive business world, shortages of any kind are often used as proxies of how important a service, skill or commodity is in "real life" situations. A recent study by Gartner revealed the likelihood of a talent shortage involving data

Big 5 Industries and How They Utilize Big Data Technology 08 Apr 2015

Big 5 Industries and How They Utilize Big Data Technology

Regardless of how small or large your company is, there are many valuable lessons to be learned from how companies in the "Big 5 Industries" are handling the

Data vs. Information with Practical Examples 14 Jan 2015

Data vs. Information with Practical Examples

With information systems playing a bigger role in most businesses, it is worthwhile to take a step bac

How to Select Long-Term Investments 17 Apr 2014

How to Select Long-Term Investments

Business professionals and individual investors are constantly searching for a successful approach to long-term investing. The stakes are especially high for families because a future college education or retirement often depends on a positive outcom