Business Analytics Solutions and Consulting Firm

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Business Analytics Solutions and Consulting Firm

It's crucial for competitive businesses to track and evaluate their internal performance. Without an explicit understanding of how effectively your business operates, including productivity rates, customer behaviors, return on investment, and so on, it becomes very difficult to spot improvements, take advantage of trends, and ensure effective investments. That is why business analytics are such an important service.

What Are Business Analytics?

Business analytics are a method of tracking internal business performance based on data and statistical methods. What you measure, you can improve upon. Capturing and interpreting data about your company's effectiveness enables you to make real-time decisions that will deliver better business results. Furthermore, via predictive modeling you can start to manage and prepare for the future.

There are many different types of business analytics. Depending on your industry and your specific business goals, Research Optimus can provide behavioral analytics, collections analytics, fraud analytics, pricing analytics, and supply chain analytics. We also offer financial services analytics, risk and credit analytics, marketing analytics, and more.

For more information about how our business analytical services can help you achieve your goals, contact Research Optimus today.

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Business Analytics Consulting Services

At Research Optimus, we are industry leaders in providing business analytics solutions for competitive businesses. Our goal is to use statistical analysis to help companies gain insight into their business performance data, and use that data to vastly improve business processes and long-term performance. Our business analytics services include:

Retail Analytics

We help you identify, attract, and retain the most profitable customers thorough our analysis. This can improve profitability and increase the ROI at your operations.

Supply Chain Analytics

Greater efficiency in the supply chain can improve profitability, reduce working capital, and is necessary to become a top-notch organization. Our team can get you there.

Financial Analytics

Our financial analysis can help you fine tune your business by identifying areas for improvement, establishing new benchmarks, and helping you get there.

Survey Analytics

Surveys help you understand your customers, competitors, and markets to a greater degree. Our service keeps you ahead of the market instead of just reacting to it.

Text Analytics

Our text analytics service can help your business improve its marketing efforts, gather competitive intelligence, and quantify something that is qualitative in nature.

Risk Analytics

Operational and financial risks are only growing in an increasingly complex global business world. Our team can help your business plan for and mitigate these risks.

Collections Analytics

Accounts receivable and collections are something every organization must deal with. We can find a strategy to better manage this and improve cash flows.

Predictive Analytics

Our specialists use a variety big data analysis approaches to help predict how likely different scenarios are for your business and how it will perform in these situations.

Call Center Analytics

The call center is a key touch point with your customers. Our qualitative and quantitative analysis improves customer satisfaction and leads to greater productivity.

Dashboard Preparation

Our customized online dashboards show important information and provide your business the tools your team needs to create and manage a leading organization.

We use all of the latest tools, including SAS, SPSS, R, and MS Excel. We're also well trained in statistical techniques, including Factor Analysis, Cluster Analysis, Conjoint Analysis, Crosstab, Co-relations, ANOVA, MANOVA, Time Series Analysis, Pareto Chart, Discernment analysis, Logistic Regression, and Chi-square.

We're happy to offer extremely competitive rates, while supplying top-notch service from professionals with extensive experience in business analytics. We follow strict confidentiality policies, have a solid security systems onsite, and we provide you with a dedicated professional project manager to oversee your tasks and guide you every step of the way.

We're more than just a research company. We're a partner in your long-term success.


Relevant Terminology to the Business Analytics World.

  • Data Mining

    Utilizing data analysis to spot valuable information from databases.

  • Business Intelligence

    Researching companies to gain a competitive advantage.

  • Test and Learn

    Testing small changes at some locations to gauge impact.

  • Business Process Discovery

    Capturing the processes in a working business.

  • OLAP

    Analyzing multiple pieces of data from multiple perspectives.

  • Customer Dynamics

    Information on how the customer and the business function together.

  • Data Layout and Quality Checking

    Viewing data for errors over the entire database.

  • Data Preparation

    Cleaning up data for easy analysis.

  • Pattern Recognition

    The ability to spot important patterns within a business.

  • Decision Trees

    Tree model of decision making possibilities and outcomes.

  • Segmentation

    Methods of extracting demographics or groups within a market.

  • Logistic Regression

    Regression analysis based on predetermined criteria.

  • Factor Analysis

    Statistical tool for determining variables in a dataset.

  • Principle Component Analysis

    Business analytics procedure for predictive modeling.

  • Predictive Analytics

    Statistical functions that predict outcomes.

  • Customer Analytics

    Customer behavior patterns.

  • Customer Intelligence

    Any type of data collection on customer behaviors or patterns.

  • Customer Satisfaction

    Overall satisfaction level of customers on a part of the industry.

We employ a huge staff of research professionals that can come up with creative and valuable business analytics solutions for your specific industry. We can help you define and develop key performance indicators (KPIs) that provide you with a snapshot of your business processes. The data can be conveyed via a combination of reports, spreadsheets and charts.

We employ a huge team of business insight analysts that can come up with creative and valuable analytics solutions for any type of industry, and we're happy to discuss your unique needs with you at any time and show you how we're a great fit for outsourcing your research needs


Flexible hourly pricing methodology for one-time research needs, and dedicated full-time equivalent resource allocation for on-going projects.

Pricing & Engagement

ISO 9001:2008 standard quality assurance and defined quality polices to ensure data collection and presentation accuracy levels are consistent.

Quality Systems

Customer information and project confidentiality secured by Non-disclosure Agreements and project data by workstation security policies.

Project Security

Note: Research Optimus responds to business enquiries only, and we do not make unsolicited or automated calls. If you receive such calls please submit your complaint to https://www.donotcall.gov/