Category Archive Media Research'

5 Ways to Increase Social Media Marketing Effectiveness 21 Nov 2013

Media Research: Increasing the Effectiveness of Social Media Marketing

Social media sites like Facebook, Twitter and Linked-In can provide a gold mine of information for advertisers who want to improve their advertising effectiveness and grow sales. Social media is the modern day water cooler where daily exchanges betwe

Tracking Trends Online - Social Media Monitoring 07 Feb 2013

Tracking Trends Online – Social Media Monitoring

Today if you look around, you will find many brands that are happy about simply adding followers to their Twitter handles or getting regular likes on their Facebook posts. But the ‘followers’ and ‘likes’ that don’t get you revenues or ot